Sunday, September 11, 2011

Interview Check


1. I am going to try and interview Andrea Haupert, a sales representative from Herff Jones in Colorado. She was my color group instructor for the “Business of Yearbooks” class I took at yearbook camp. She also spoke about the different ways of promoting and marketing a yearbook to the school by taking advantage of the many things found on the internet. I want to interview her because that class was the one that sparked my interest in the first place. Prior to, I had no idea how much work was involved in basic marketing. Since marketing is still a broad topic, I want to hear the input of someone whose job mixes a lot of the different aspects of it, and see where to go from there.

2. Along with the five required questions, I am hoping to ask her:
-What do you think marketing is?
-What exactly is your job and what does it entail?
-How and why did you become a sales rep?
-What prior experience did you need to become a sales rep?
-Why is a business manager’s job so important to the yearbook?

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